3 Amigos Tequila to partner with Michigan International Speedway

3 Amigos Tequila to partner with Michigan International Speedway

Hey all you race fans and all you tequila fans…. 3 Amigos is proud to announce our partnership with Michigan International Speedway!  Check it out!  Hope to see you at the Race this weekend!

BROOKLYN, Mich. (June 15, 2011) — It’s signed and official! Michigan International Speedway officials announced a partnership with 3 Amigos Tequila today.

3 Amigos Tequila will be the “Official Tequila of MIS” beginning with this weekend’s NASCAR Sprint Cup Series Heluva Good! Sour Cream Dips 400 race weekend.

 

“We’re pleased to partner with 3 Amigos Tequila and have them here during our upcoming race weekend,” MIS President Roger Curtis said. “We’ve had great relationships with beer and liquor companies over the years, so it’s fitting that 3 Amigos Tequila sees value in partnering with us for the 2011 season.”

Award winning 3 Amigos Tequila

Award winning 3 Amigos Tequila

3 Amigos Tequila was founded by Arizona resident Santiago Gonzalez and his family in 2007. The product is made from agave grown at his family’s farm in Mexico. The tequila is distilled and bottled in Mexico before being brought to the United States for distribution.

 

“3 Amigos is very excited to partner with Michigan International Speedway to introduce our brand to your great fans,” J. Smoke Wallin, Chairman & CEO of Paddington & Pelican Brands.  He continued, “We know how serious the Michigan fans are about auto racing, and we take our tequila just as seriously – it will be a perfect match!”

 

NASCAR Sprint Cup Series tickets for the Heluva Good! Sour Cream Dips 400 on Sunday and the NSCS 400 on August 21, both weekends featuring 3 Amigos Tequila, are now on sale and as low as $30. Visit MISpeedway.com or call the MIS ticket hotline at 800-354-1010 today to take advantage of great pricing for 2011 events at MIS.

 

Nestled in the lush Irish Hills of Southeastern Michigan, Michigan International Speedway is a Great Escape, a venerable NASCAR national park where race fans and sports fans can get away and enjoy the very best in racing and camaraderie. It’s the fun of NASCAR and the thrill of a great time for guests and drivers alike.

 

You can also visit us on Facebook at www.facebook.com/MISpeedway or Tweet with us @MISpeedway.

 

About The Paddington Corporation

The Paddington Corporation has a rich history in the branded spirits business. Today’s Paddington Corporation is a brand marketer, incubator and instigator. Its first brand of this century is 3 Amigos 100% agave hand crafted tequila.  www.paddingtonbrands.com

 

About Pelican Brands

Pelican Brands manages a portfolio of owned and agency premiere import & craft beers, artisanal spirits and fine wines. Pelican Brands’ team and partners have extensive experience in the global beverage and consumer packaged goods industries. A Pelican Brands led investment group recently acquired Napa Smith Brewery & Winery. Pelican Brands is headquartered in Carmel, IN, with offices in the United Kingdom and Napa, CA and a sales team covering the U.S. market and select international markets. www.pelican-brands.com and on Facebook http://on.fb.me/afmdBU And follow us on Twitter @pelicanbrands

 

About 3 Amigos Tequila

Tequila 3 Amigos is made by the Gonzalez family. 3 Amigos Tequila is grown and made in Tepatitlan, Jalisco, Mexico, located in the highlands of the state of Jalisco. Los Altos red rich soil, and high incline land produces the finest Weber Blue Agave. 3 Amigos Tequila is a young company with deep roots going back generations of growing blue agave for some of the finest tequila companies. 3 Amigos tequila is now rolling out around the US and will be available in your market soon. Visit us online at http://3amigostequila.com/html/casa.html or join us on Facebook at http://www.facebook.com/pages/3-Amigos-Tequila/94710159983 where we will continue to update availability.

 

Michigan International Speedway – 2011 Schedule

 

Thursday, June 16      Race Fest in Downtown Brooklyn – 1:00 p.m.–10:00 p.m.

Friday, June 17           ARCA Racing Series RainEater Wiper Blades 200

Saturday, June 18      NASCAR Nationwide Series Alliance Truck Parts 250

Sunday, June 19        NASCAR Sprint Cup Series Heluva Good! Sour Cream Dips 400

 

Friday, Aug. 19           Meijer Pole Day

Saturday, Aug. 20      NASCAR Camping World Truck Series VFW 200

Sunday, Aug. 21        NASCAR Sprint Cup Series

 

Sunday, Sept. 11        Spirit of America Blood Drive – 10th Anniversary!

 

# # #

CONTACT:
Sammie Lukaskiewicz, MIS Director of Communications (517) 592-1208 or slukaskiewicz@mispeedway.com
Dennis Worden, MIS Manager of Public Relations (517) 592-1204 or dworden@mispeedway.com

 

 

3 AMIGOS TEQUILA NAMED OFFICIAL TEQUILA OF KANSAS &   CHICAGOLAND SPEEDWAYS

3 AMIGOS TEQUILA NAMED OFFICIAL TEQUILA OF KANSAS & CHICAGOLAND SPEEDWAYS

I’m pleased to announce two more major NASCAR sponsorships with Kansas and Chicagoland Speedways! These great venues expand our 3 Amigos Tequila footprint with Official Tequila designations at Talladega Superspeedway, Darlington Raceway, Auto Club Speedway, Phoenix International Raceway.

Look for our Trackarita Carts pouring 3 Amigos today at the Sprint Cup Race at Kansas –

Kansas Speedway Partners with 3 Amigos Tequila
6/1/2011

Kansas Speedway officials announced a partnership with 3 Amigos Tequila today.

“Both Kansas Speedway and 3 Amigos Tequila are young companies that want to provide a good time to our customers,” said Kansas Speedway President Patrick Warren. “I’m looking forward to a long partnership with the 3 Amigos Tequila brand.”

3 Amigos Tequila was founded by Arizona resident Santiago Gonzalez and his family in 2007. The product is made from agave grown at his family’s farm in Mexico. The tequila is distilled and bottled in Mexico before being brought to the United States for distribution.

J. Smoke Wallin, Chairman & CEO of Paddington & Pelican Brands said, “3 Amigos is very excited to partner with Kansas Speedway to introduce our brand to your great fans. 3 Amigos recently won “Best of Show” at the Wine & Spirits Wholesalers of America tasting competition. 3 Amigos is above all else, great tequila.”

Individual tickets are on sale now for remaining events at Kansas Speedway including the Oct. 8 Kansas Lottery 300 and the Oct. 9 Hollywood Casino 400 at Kansas Speedway. Tickets are available by calling 866.460.RACE (7223) or by logging onto www.kansasspeedway.com. Parking at Kansas Speedway is always free and fans may bring one 14x14x14-inch soft-sided cooler into the grandstands to enjoy their favorite food and beverages.

For those of you who watched the Nationwide race last night at Chicago – you probably caught a glimpse of our 3 Amigos Tequila sign on the inside of the track!


3 AMIGOS TEQUILA NAMED OFFICIAL TEQUILA OF CHICAGOLAND SPEEDWAY

6/1/2011

Joliet, Ill. – May 31, 2011 – Chicagoland Speedway today announced a partnership with 3 Amigos Tequila making it the official tequila of the speedway.

“We’re thrilled to partner with 3 Amigos Tequila and introduce our amazing fans to their award winning tequila,” said Scott Paddock, President of Chicagoland Speedway and Route 66 Raceway. “We look forward to working closely with 3 Amigos Tequila to bring exciting opportunities to race fans in advance of our September race weekend when we host the kick-off to the Chase for the NASCAR Sprint Cup, September 16-18.”

“3 Amigos is very excited to partner with Chicagoland Speedway and introduce our brand to the third largest media market,” said J. Smoke Wallin, Chairman & CEO of Paddington & Pelican Brands.

Tickets are on sale now for the 2011 events at Chicagoland Speedway and Route 66 Raceway, including single-day tickets! To purchase tickets, please visit www.ChicagolandSpeedway.com or call 888-629-RACE (7223).

Chicagoland Speedway’s 2011 Schedule:

Date Event

June 4 STP 300 (NASCAR Nationwide Series)
Messina Wildlife Animal Stopper 150 presented by Menards (ARCA Racing Series)

Sept 16 NASCAR Camping World Truck Series

Sept 17 Dollar General 300 presented by Coca-Cola (NASCAR Nationwide Series)

Sept 18 NASCAR Sprint Cup Series

Route 66 Raceway’s 2011 Schedule:

Date Event

June 10-12 Burndown at Sundown!

June 23-26 NMRA NMCA Super Bowl of Street Legal Drag Racing

July 7-10 O’Reilly Auto Parts NHRA Nationals (NHRA Full Throttle Drag Racing Series)

Sept 15 *Traxxas Torc, The Off-Road Championship Series

*At the Route 66 dirt oval

For more information on Chicagoland Speedway stay connected on Twitter and Facebook .

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